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Future Thinker: Craig Unsworth, Chief Product Officer

By :Rohan Maheswaran

Craig has worked with Product for 20 years - first within ‘digital transformation’, then innovation, and then in Chief Product Officer roles. He’s worked all over the world in companies as small as 10 people and as large as 100,000 (his preferred range being somewhere from 50 to 1,500). The past decade has seen him focus on private equity and venture capital-backed companies, which has made him a very commercially focused CPO. He’s probably most known for the major product-anchored transformation programs he’s delivered. An undergraduate dropout, he later studied at Harvard Business School, MIT, Wharton Business School, and Oxford University’s Saïd Business School.